Dec 8, 2023
ADS [Photo: 4-C Photography] The ‘Pickup Man’ is one of the unsung heroes of the sport of rodeo. They are part of an elite set of cowboys ready to ride into the eye of the action to help the competitor dismount safely and escort the bucking animal out of...
Nov 30, 2023
ADS [Photo: Fernando Sam Sin] The road to the National Finals Rodeo (NFR) is not for the faint of heart, requiring intense focus, steadfast dedication, and immense skill. Each athlete’s journey is unique from strapping on the first set of spurs to qualifying for the...
Oct 17, 2023
ADS Layton Woodbury [Photo: Rock n’ Daisy Photography] Bull Riding is one of the fan favorite events at a rodeo, encompassing athleticism and skill all wrapped up in a high adrenaline danger zone. The protector of the unscripted event is one of rodeos unsung...
Oct 10, 2023
ADS Cody Noble [Photo: Randy Taggart] Rodeo produces an action-packed storyline in each event, with the characters performing their role in split second intervals. The fast-paced beauty of rodeo is hard to capture in its full glory with the naked eye, as the detailed...
Sep 26, 2023
ADS Colton Carlson [Photo: Cody Noble] Little do we realize that athletes who live and breathe the sport of rodeo are building strong resumes with a laundry list of compelling character-building traits. These admirable traits gain momentum in the arena and are...